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19 BOOKS RECOMMENDED BY MARK CUBAN FOR (2021)

We hope you enjoy these 19 Books Recommended by Mark Cuban, Mark Cuban is the multi-billionaire dollar man, who has a long list of accomplishments: “shark” investors on the ABC reality television, owner of the Dallas Mavericks basketball team and co-owner of Magnolia Pictures and authoring  “How to Win at Sports of Business”. Mark Cuban credits a good deal of his success to the reading of books and one book in particular, which is Cashing in on the American Dream. In the Blog Maverick, Mark describes how he read everything that he could put his hands on and that he found a lot of great ideas that lead to finding new customers from reading books. 

The Lean Startup by Eric Ries

Eric Ries defines a startup as an organization dedicated to creating something new under conditions of extreme uncertainty. This is just as true for one person in a garage or a group of seasoned professionals in a Fortune 500 boardroom. What they have in common is a mission to penetrate that fog of uncertainty to discover a successful path to a sustainable business.

The Lean Startup approach fosters companies that are both more capital efficient and that leverage human creativity more effectively. Inspired by lessons from lean manufacturing, it relies on “validated learning,” rapid scientific experimentation, as well as a number of counter-intuitive practices that shorten product development cycles, measure actual progress without resorting to vanity metrics, and learn what customers really want. It enables a company to shift directions with agility, altering plans inch by inch, minute by minute.

 

The Great Revolt by Salena Zito

The Great Revolt delves deep into the minds and hearts of the voters the make up this coalition. What emerges is a group of citizens who cannot be described by terms like “angry,” “male,” “rural,” or the often-used “racist.” They span job descriptions, income brackets, education levels, and party allegiances. What unites them is their desire to be part of a movement larger than themselves that puts pragmatism before ideology, localism before globalism, and demands the respect it deserve from Washington.

The Fountainhead by Ayn Rand

When the Fountainhead was first published, Ayn Rand’s daringly original literary vision and her groundbreraking phlosophy, Objectivism, won immediate worldwide interest and acclaim. This intransigent young architect, his violent battle against conventional standards, and his explosive love affair with a beautiful woman who struggles to defeat him.

White Working Class, With a New Foreword by Mark Cuban by Joan C. Williams

White Working Class explains why so much of the elite’s analysis of the white working class is misguided, rooted in class cluelessness.

Joan C. Williams, described as having “something approaching rock star status” by the New York Times, explains that many people have conflated “working class” with “poor”–but the working class is, in fact, the elusive, purportedly disappearing middle class. They often resent the poor and the professionals alike. But they don’t resent the truly rich, nor are they particularly bothered by income inequality. Their dream is not to join the upper middle class, with its different culture, but to stay true to their own values in their own communities–just with more money. While white working-class motivations are often dismissed as racist or xenophobic, Williams shows that they have their own class consciousness.

 

The Autobiography of Andrew Carnegie and The Gospel of Wealth by Andrew Carnegie

His good friend Mark Twain dubbed him “St. Andrew.” British Prime Minister William Gladstone called him an “example” for the wealthy. Such terms seldom apply to multimillionaires. But Andrew Carnegie was no run-of-the-mill steel magnate. At age 13 and full of dreams, he sailed from his native Dunfermline, Scotland, to America. The story of his success begins with a $1.20-a-week job at a bobbin factory. By the end of his life, he had amassed an unprecedented fortune – and given away more than 90 percent of it for the good of mankind.

Here, in one volume, are two impressive works by Andrew Carnegie himself: his autobiography and The Gospel of Wealth, a groundbreaking manifesto on the duty of the wealthy to give back to society all of their fortunes. And he practiced what he preached, erecting 1,600 libraries across the country, founding Carnegie Mellon University, building Carnegie Hall, and performing countless other acts of philanthropy because, as Carnegie wrote, “The man who dies thus rich dies disgraced.”

The Innovator's Dilemma by Clayton M. Christensen

The bestselling classic on disruptive innovation, by renowned author Clayton M. Christensen. His work is cited by the world’s best-known thought leaders, from Steve Jobs to Malcolm Gladwell. In this classic bestseller—one of the most influential business books of all time—innovation expert Clayton Christensen shows how even the most outstanding companies can do everything right—yet still lose market leadership. Christensen explains why most companies miss out on new waves of innovation. No matter the industry, he says, a successful company with established products will get pushed aside unless managers know how and when to abandon traditional business practices. Offering both successes and failures from leading companies as a guide, The Innovator’s Dilemma gives you a set of rules for capitalizing on the phenomenon of disruptive innovation. Sharp, cogent, and provocative—and consistently noted as one of the most valuable business ideas of all time—The Innovator’s Dilemma is the book no manager, leader, or entrepreneur should be without.

Rework by Jason Fried

Most business books give you the same old advice: Write a business plan, study the competition, seek investors, yadda yadda. If you’re looking for a book like that, put this one back on the shelf.

Read it and you’ll know why plans are actually harmful, why you don’t need outside investors, and why you’re better off ignoring the competition. The truth is, you need less than you think. You don’t need to be a workaholic. You don’t need to staff up. You don’t need to waste time on paperwork or meetings. You don’t even need an office. Those are all just excuses. 

What you really need to do is stop talking and start working. This book shows you the way. You’ll learn how to be more productive, how to get exposure without breaking the bank, and tons more counterintuitive ideas that will inspire and provoke you.

With its straightforward language and easy-is-better approach, Rework is the perfect playbook for anyone who’s ever dreamed of doing it on their own. Hardcore entrepreneurs, small-business owners, people stuck in day jobs they hate, victims of “downsizing,” and artists who don’t want to starve anymore will all find valuable guidance in these pages.

– Cuban’s review

Mr. Putin: Operative in the Kremlin by Fiona Hill

From the KGB to the Kremlin: a multidimensional portrait of the man at war with the West. Where do Vladimir Putin’s ideas come from? How does he look at the outside world? What does he want, and how far is he willing to go?

The great lesson of the outbreak of World War I in 1914 was the danger of misreading the statements, actions, and intentions of the adversary. Today, Vladimir Putin has become the greatest challenge to European security and the global world order in decades. Russia’s 8,000 nuclear weapons underscore the huge risks of not understanding who Putin is. Featuring five new chapters, this new edition dispels potentially dangerous misconceptions about Putin and offers a clear-eyed look at his objectives. It presents Putin as a reflection of deeply ingrained Russian ways of thinking as well as his unique personal background and experience.

Praise for the first edition

If you want to begin to understand Russia today, read this book. —Sir John Scarlett, former chief of the British Secret Intelligence Service (MI6)

Machine Learning For Dummies by John Paul Mueller and Luca Massaron

Your no-nonsense guide to making sense of machine learning
Machine learning can be a mind-boggling concept for the masses, but those who are in the trenches of computer programming know just how invaluable it is. Without machine learning, fraud detection, web search results, real-time ads on web pages, credit scoring, automation, and email spam filtering wouldn’t be possible, and this is only showcasing just a few of its capabilities. Written by two data science experts, Machine Learning For Dummies offers a much-needed entry point for anyone looking to use machine learning to accomplish practical tasks.

Covering the entry-level topics needed to get you familiar with the basic concepts of machine learning, this guide quickly helps you make sense of the programming languages and tools you need to turn machine learning-based tasks into a reality. Whether you’re maddened by the math behind machine learning, apprehensive about AI, perplexed by preprocessing data—or anything in between—this guide makes it easier to understand and implement machine learning seamlessly.

Grasp how day-to-day activities are powered by machine learning
Learn to ‘speak’ certain languages, such as Python and R, to teach machines to perform pattern-oriented tasks and data analysis
Learn to code in R using R Studio
Find out how to code in Python using Anaconday

The True Believer: Thoughts on the Nature of Mass Movements by Eric Hoffer

Called a “brilliant and original inquiry” and “a genuine contribution to our social thought” by Arthur Schlesinger, Jr., this landmark in the field of social psychology is completely relevant and essential for understanding the world today as it delivers a visionary, highly provocative look into the mind of the fanatic and a penetrating study of how an individual becomes one.

The Undoing Project: A Friendship That Changed Our Minds by Michael Lewis

Forty years ago, Israeli psychologists Daniel Kahneman and Amos Tversky wrote a series of breathtakingly original studies undoing our assumptions about the decision-making process. Their papers showed the ways in which the human mind erred, systematically, when forced to make judgments in uncertain situations. Their work created the field of behavioral economics, revolutionized Big Data studies, advanced evidence-based medicine, led to a new approach to government regulation, and made much of Michael Lewis’s own work possible. Kahneman and Tversky are more responsible than anybody for the powerful trend to mistrust human intuition and defer to algorithms.

The Undoing Project is about a compelling collaboration between two men who have the dimensions of great literary figures. They became heroes in the university and on the battlefield―both had important careers in the Israeli military―and their research was deeply linked to their extraordinary life experiences. Amos Tversky was a brilliant, self-confident warrior and extrovert, the center of rapt attention in any room; Kahneman, a fugitive from the Nazis in his childhood, was an introvert whose questing self-doubt was the seedbed of his ideas. They became one of the greatest partnerships in the history of science, working together so closely that they couldn’t remember whose brain originated which ideas, or who should claim credit. They flipped a coin to decide the lead authorship on the first paper they wrote, and simply alternated thereafter.

The Only Investment Guide You'll Ever Need by Andrew Tobias

For nearly forty years, The Only Investment Guide You’ll Ever Need has been a favorite finance guide, earning the allegiance of more than a million readers across America. This completely updated edition will show you how to use your money to your best advantage in today’s financial marketplace, no matter what your means.

Our Mathematical Universe by Max Tegmark

Max Tegmark leads us on an astonishing journey through past, present and future, and through the physics, astronomy and mathematics that are the foundation of his work, most particularly his hypothesis that our physical reality is a mathematical structure and his theory of the ultimate multiverse. In a dazzling combination of both popular and groundbreaking science, he not only helps us grasp his often mind-boggling theories, but he also shares with us some of the often surprising triumphs and disappointments that have shaped his life as a scientist. Fascinating from first to last—this is a book that has already prompted the attention and admiration of some of the most prominent scientists and mathematicians.

The Only Game in Town: Central Banks, Instability, and Avoiding the Next Collapse by Mohamed A. El-Erian

Our current economic path is coming to an end. The signposts are all around us: sluggish growth, rising inequality, stubbornly high pockets of unemployment, and jittery financial markets, to name a few. Soon we will reach a fork in the road: One path leads to renewed growth, prosperity, and financial stability, the other to recession and market disorder.

In The Only Game in Town, El-Erian casts his gaze toward the future of the global economy and markets, outlining the choices we face both individually and collectively in an era of economic uncertainty and financial insecurity. Beginning with their response to the 2008 global crisis, El-Erian explains how and why our central banks became the critical policy actors—and, most important, why they cannot continue is this role alone. They saved the financial system from collapse in 2008 and a multiyear economic depression, but lack the tools to enable a return to high inclusive growth and durable financial stability. The time has come for a policy handoff, from a prolonged period of monetary policy experimentation to a strategy that better targets what ails economies and distorts the financial sector—before we stumble into another crisis.

Political Tribes: Group Instinct and the Fate of Nations by Amy Chua

Humans are tribal. We need to belong to groups. In many parts of the world, the group identities that matter most – the ones that people will kill and die for – are ethnic, religious, sectarian, or clan-based. But because America tends to see the world in terms of nation-states engaged in great ideological battles – Capitalism vs. Communism, Democracy vs. Authoritarianism, the “Free World” vs. the “Axis of Evil” – we are often spectacularly blind to the power of tribal politics.

That's What She Said by Joanne Lipman

Companies with more women in senior leadership perform better by virtually every financial measure, and women employees help boost creativity and can temper risky behavior—such as the financial gambles behind the 2008 economic collapse. Yet in the United States, ninety-five percent of Fortune 500 chief executives are men, and women hold only seventeen percent of seats on corporate boards. More men are reaching across the gender divide, genuinely trying to reinvent the culture and transform the way we work together. Despite these good intentions, fumbles, missteps, frustration, and misunderstanding continue to inflict real and lasting damage on women’s careers.

What can the Enron scandal teach us about the way men and women communicate professionally? How does brain circuitry help explain men’s fear of women’s emotions at work? Why did Kimberly Clark blindly have an all-male team of executives in charge of their Kotex tampon line? In That’s What She Said, veteran media executive Joanne Lipman raises these intriguing questions and more to find workable solutions that individual managers, organizations, and policy makers can employ to make work more equitable and rewarding for all professionals.

Self-Made Success by Shaan Patel

Some people succeed financially. Others succeed academically. Still others succeed spiritually, mentally, and emotionally. But there are a select few who succeed across all fields—the Self-Made Successes. This book reveals the exact blueprint of how you can achieve success on every level.

• Universal Success Strategies — From harnessing Parkinson’s Law to mastering the powerful Pareto Principle, learn to get what you want out of life.
• Wealth Success Strategies — Dream of amassing wealth? It’s easy to capture it all if you remember to never trade your time for money and be the big fish in a small pond.
• Entrepreneurship Success Strategies — Be your own boss. Launch your company by doing what you already know—and never go to a gunfight without bullets.
• Social Success Strategies — Outsider no more. Grow your social skills by learning how to embrace your failures and never playing the comparison game.
• Productivity Success Strategies — You can work smarter and harder with these six steps to greater productivity, like starting your day with a Morning Power Hour.
• Mental Success Strategies — You are in charge of your own mind. Sweat out these mental bench presses, such as treating entitlement as the enemy, for a stronger mind.
• Marketing Success Strategies — Get noticed. Learn the secrets to planting viral content and joining people to your cause to make a splash in the world.
• Academic Success Strategies — Go to college—and survive! You’ll earn honors with these secrets to studying the easy way.

Call Me Ted by Ted Turner

In CALL ME TED, you’ll hear Ted Turner’s distinctive voice on every page. Always forthright, he tells you what makes him tick and what ticks him off, and delivers an honest account of what he’s all about. Inspiring and entertaining, CALL ME TED sheds new light on one of the greatest visionaries of our time.

– Mark Cuban

Cold Calling Techniques by Stephen Schiffman

For more than thirty years, Stephan Schiffman, America’s #1 corporate sales trainer, has shown millions of salespeople how to close a deal. In this newest edition of Cold Calling Techniques (That Really Work!), he’ll show you why cold calling is still a central element of the sales cycle and where to find the best leads. Updated with new information on e-mail selling, refining voice-mail messages, and online networking, his time-tested advice includes valuable discussion points that you’ll need to cover in order to effectively present your product or service and arrange a meeting. Schiffman teaches you how to use his proven strategies to:
Turn leads into prospects
Learn more about the client’s needs
Convey the ability to meet the client’s demands
Overcome common objections
With Cold Calling Techniques (That Really Work!), 7th Edition, you’ll watch your performance soar as you beat the competition and score a meeting every time!